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Book 1:1 Strategy CallCRO and landing pages for Shopify
Revenue per visitor from a bundle block on the product page.
Artem Straps+17.9%Revenue per visitor from one honest stock check at checkout.
Artem Straps+14.6%Revenue per visitor from a new advertorial headline.
BSQNDA signed
Collection
Winner
+9.7%
+9.7% lift from a savings anchor on the product card
A savings anchor added on the product card. Called a winner at +9.7%, estimated +$122,176 a month.
RPV lift
CVR lift
Test duration
Industry
Pet supplies
Before vs after
Control vs Variant
Control
Variant
Hypothesis
What we expected to happen
If the saving is visible on the product card, more shoppers will pick a product from the grid and revenue will rise.
What we changed
The change in detail
Added a savings anchor on the product card.
Results
What the test showed
Called a winner in the prior-winners client report.
Recorded lift: +9.7%. The report does not label this percentage as revenue per visitor or conversion rate, so it is not relabelled here.
Estimated monthly impact: +$122,176.
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